Quote:
Originally Posted by Bossxr8
Ford Asia Pacific has not existed for quite a while now.
And all I know is IMG is profitable, but the final results haven't been released yet. A lot of restructuring has gone on to improve profitability, and the results are coming through. Corona hasn't helped though.
Hackett spent most of his time aimed at increasing profitability. Those results will flow through over time. It doesn't work overnight.
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To the end of 2019 Ford still reported financials of FAP, didn't make a profit all year.
and for the first two quarters of 2020, IMG made no profit (for obvious reasons).
My point is that it doesn't matter how good your products are, if they don't turn profit....
Jim Farley is a much less tolerant personality than Jim Hackett, the pressure is now on
as he will be keen to stop divisions stinking up the books with continued losses.
Changing Ford Asia Pacific to IMG looks like rounding up the troubled areas into
a nice neat little non-descript title - much easier to give the heave-ho to later on.